Did you know that the Blue Flag is an internationally recognised eco-label awarded to beaches, marinas, and sustainable boating tourism operators?

In South Africa, WESSA implements this prestigious programme, celebrating over two decades of commitment to environmental excellence and sustainable tourism along our beautiful coastlines. When you see a Blue Flag waving, it is a symbol of pristine conditions, safety, and high environmental standards.

The Green Coast Programme, a visionary extension of WESSA’s conservation efforts, focuses on the hidden gems of South Africa’s coastlines. This programme champions the cause of lesser-known biodiverse coastal areas with high sustainable tourism potential, promoting their conservation through community-led initiatives and integrated management strategies. It’s about bringing together local communities, authorities, and the private sector to protect and enhance our coastal treasures.

Green Coast transforms communities

Through the Green Coast Programme, communities like Kei Mouth and Morgan Bay have transformed into active conservation hubs. Under the guidance of dedicated locals and environmentalists, these areas have become models of coastal stewardship, with initiatives ranging from mangrove monitoring to estuary health. It is a testament to how recognition and support can galvanise communities to protect their natural heritage.

Blue Flag and Green Coast promote sustainable tourism

The Blue Flag Programme not only signifies environmental quality but also promotes sustainable tourism practices. Beaches, marinas, and boats that achieve this status are recognised globally as safe, clean, and committed to conservation. This makes them preferred destinations for eco-conscious travellers, enhancing South Africa’s reputation as a premier eco-tourism destination.

Both the Blue Flag and Green Coast Programmes are deeply committed to environmental education and advocacy. These initiatives offer a platform for raising awareness, conducting citizen science projects, and encouraging a deeper connection between people and their coastal environments. It is about creating a culture of conservation that lasts.

Dr Deborah Roberston-Andersson, a marine scientist and Green Coast National Jury Member residing in Kei Mouth, shared inspiring stories of change brought about by the programme in Kei Mouth and Morgan Bay in the Eastern Cape. Participating in the Green Coast programme and earning recognition has united and mobilised these communities to monitor and protect coastal ecosystems. The communities pride themselves on keeping their environments clean and engaging in various initiatives, motivated by their Green Coast status.

Each award is a story of dedication, innovation, and community spirit. From Samantha Hansen’s shark cage diving company achieving Blue Flag Boat status to the inspiring community efforts in Kei Mouth and Morgan Bay, these stories not only celebrate success but also inspire us to continue our commitment to preserving South Africa’s coastal beauty for future generations. Each one of us has a role to play in environmental conservation, and together, we can achieve remarkable things.

How you can get involved

Support WESSA’S Blue Flag and Green Coast programmes dedicated to coastal conservation and sustainable tourism. You can contribute financially to these initiatives, sponsor specific projects or activities, or donate resources such as equipment or expertise.

By supporting WESSA’s initiatives, you can play a vital role in protecting and preserving coastal environments, promoting responsible tourism practices, and ensuring the long-term sustainability of coastal communities.

To find out more about how you can get involved contact: Kerry McLean – Senior Programme Manager: Coastal Programmes by emailing greencoast@wessa.co.za or Tevya Lotriet – Senior Sustainability Programme Manager at blueflag@wessa.co.za